
Concept & campaigns | Brand Design | Print Design | Digital Marketing
Vietnamhouse Karmøy
Vietnam House Karmøy is an expansion of the original Vietnamhouse Sushi brand, with a new concept that emphasizes traditional Vietnamese cuisine, while keeping sushi and bubble tea as complementary offerings.
Vision & Target Audience
To become the go-to destination in Karmøy for authentic Vietnamese cuisine, complemented by sushi and bubble tea, offering a warm, family-friendly atmosphere with great food at fair prices.
- Primary: Local families and food lovers seeking authentic Asian meals.
- Secondary: Young adults and students interested in bubble tea and sushi as trend foods.
- Tertiary: Tourists or passers-by in the Vea/Karmøy area looking for unique dining experiences.
Logo Concept
- The logo features a red noodle bowl with chopsticks, symbolizing warmth, tradition, and the heart of Vietnamese dining.
- The bold geometric font adds a modern, clean identity—balancing cultural authenticity with contemporary appeal.
Tagline
- “Authentic Asian Flavors Since 2014”
- Builds trust by highlighting experience and commitment to authenticity.
Logo Versatility
- Primary Logo: Logo Mark + Logo Type + Tagline (for menus, signage, and web).
- Logo Mark only: For stickers, app icons, social media profile.
- Horizontal Version: Adaptable for website headers or uniforms.







